With its sweet edible berries and creamy center, the popularity of Bilberry has erupted over the past few years as research continues to uncover new benefits. This member of the Vaccinium family gets its strength from anthocyanosides, natural substances that increase circulation to the small blood vessels of the eyes responsible for visual function and protection. In addition to the ocular support it seems to offer, many loyal users claim that Bilberry helps in general circulation, supports a moderated inflammatory immune response and assisting the body to naturally ease dry, scratchy throats.